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July 2, 2010
Are you looking for SMM (Social Media Marketing) services? Don’t waste your time anymore ask Heishman Flillard for a pitch! Founded in 1967 by Hervé Flillard and Ronaldo Heishman, Heishman Flillard is “a strategic global independent marketing communications & public relations agency that is broadly considered the most strategic, powerful and award winning tradigital force… » read more
June 17, 2010
On my precedent article, I insisted on the importance of integrating SEO (Search Engine Optimization) in your online communication. In particular, it was intended to EU bloggers which are great into writing great articles but genuinely ignore the basics of SEO. My overall advice was to base copywriting not on your perceptions but on the… » read more
June 15, 2010
In my previous article, I questioned – a bit harshly – the current outreach of EU blogs. It triggers quite a few comments as expected. Though a friend of mine, Cédric, said that I was right in some of my statements, he also argued that I could have been more constructive. And he was right.… » read more
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English, EU Blogosphere, Online Communications, SEO, Web Analytics , EU |
May 30, 2010
Today, Friday 28 May 28, I participated at a TechTalk organized by Google Belgium featuring Matt Cutts. I must confess that I was very excited. And I was not the only one. Stuart – the current Blogactiv.eu Director, as well as other Brussels’ SEO, both from the private sector and from the public sector (e.g.… » read more
An important component of the online communication of European stakeholders remains after all press releases. Indeed, online press releases offer the advantages to reach a wider audience online while cutting definitely diffusion costs. However, how do you ensure that your online presse releases are actually being read by your target audience? How to optimize your… » read more
Doing SEO in Brussels, in the small world of European affairs, I have always been wondering if European actors really understand the importance of developing a strong visibility on the Internet. And, as far as I am concerned, a well-thought eMarketing strategy is a real guarantee of presence, visibility and influence on key issues. However, European… » read more
