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“I really like the idea that you can have an environment in which you can test technologies, products and see feedback and see a lot of things happen. You could see a lot of new things get developed, and innovations. Almost like an atmosphere of its own.From there you have the opportunity to see what the new technologies are, seeing what the new generation is thinking of your products or technology and start developing new ideas, new concepts which you can use back again to develop your own products.”

Here Karina interviews Maurits Aalders (European marketing manager for Xerox) and talks about how he came into contact with me and what he thinks about the unique environment of a Social Computer Building.

Author :
EurActiv Network